Lariyeli

About Us

Every collection reflects our approach: fewer items, better quality, and timeless character. Made to be worn, tested, and lived in.

About Us

ZOV LTD is a UK-headquartered apparel retailer with a strategic operational footprint extending across Ireland. The company services the contemporary menswear and womenswear markets, driven by a core value proposition of functional utility and a seamless customer experience.

Why Choose Us ?

Our product strategy is defined by a philosophy of "invisible design"—prioritizing streamlined silhouettes and material integrity over superfluous detail. By focusing on essentialism, ZOV LTD delivers a curated portfolio of high-quality, timeless garments, positioning the brand around durability and pragmatism rather than transient volume.